{"title":"Licking \u0026 Calm","description":"\u003cp\u003eLicking is often a self-soothing behavior — not a bad habit. These calm-down tools give your dog an appropriate licking outlet that settles their nervous system and redirects paw licking, excessive grooming, and restless energy into a satisfying, food-free ritual.\u003c\/p\u003e","products":[{"product_id":"snuffle-mat","title":"CalmPetly Snuffle Mat — Foraging \u0026 Calm Enrichment Toy","description":"\u003cp\u003e• Natural Foraging Instinct — dense layers of fleece strips mimic grass and undergrowth, encouraging dogs to sniff, search, and forage just as nature intended\u003c\/p\u003e\n\u003cp\u003e• Sniff-Focused Play That Actually Tires Them Out — 10 minutes of focused sniffing can be surprisingly tiring; many owners notice their dog settles more easily after a session, without a walk\u003c\/p\u003e\n\u003cp\u003e• Built to Last — reinforced non-slip base keeps the mat in place during enthusiastic foraging; double-stitched fleece strips resist tearing even with determined diggers\u003c\/p\u003e\n\u003cp\u003e• Slow Feeding in Disguise — scatter kibble or treats among the folds to slow down fast eaters, improve digestion, and turn mealtime into an enrichment activity\u003c\/p\u003e\n\u003cp\u003e• Machine-Washable — entire mat tosses into the washing machine and comes out fresh; no hidden pockets for odor buildup\u003c\/p\u003e\n\u003cp\u003e• Compact \u0026amp; Portable — rolls up for travel, fits under the sofa, and deploys in seconds for instant calm anywhere\u003c\/p\u003e\n\u003ch2\u003eGive Their Nose a Job. Watch Them Settle.\u003c\/h2\u003e\n\u003cp\u003eA dog's nose is their superpower — with up to 300 million scent receptors compared to our 5 million. Sniffing isn't just a habit; it's a biological need. When dogs can't exercise that instinct, they redirect it into chewing, digging, pacing, and barking.\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003eCalmPetly Snuffle Mat\u003c\/strong\u003e channels that natural foraging drive into a focused, calming activity. Hide treats among the multi-layered fleece strips, and watch your dog settle into deep, satisfying engagement. No screens. No batteries. Just instinct, done right.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003eWhy It Works\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eSniff-work that settles the mind.\u003c\/strong\u003e Foraging and sniffing engage a dog's seeking system — it's what they're wired to do. A focused snuffle session can help redirect restless energy and support a calmer state without extra exercise.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRedirects Destructive Behavior.\u003c\/strong\u003e A bored dog finds their own entertainment — often your furniture. The Snuffle Mat gives them something better: a puzzle that rewards persistence with treats. It's not distraction. It's redirection into natural, healthy behavior.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSlows Down Speed Eaters.\u003c\/strong\u003e Instead of inhaling meals in 30 seconds, your dog works for every bite scattered through the fleece. Slower eating means better digestion, less bloating, and a calmer post-meal state.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCleans Without Drama.\u003c\/strong\u003e When it's time to wash, toss the whole mat into the machine. The non-slip base stays grippy after dozens of washes. The fleece strips don't fray. It comes out ready for another round.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003eSpecifications\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSurface: Multi-layer premium fleece strips in earth tones\u003c\/li\u003e\n\u003cli\u003eBase: Reinforced non-slip bottom\u003c\/li\u003e\n\u003cli\u003eSize: 50 × 50 cm (19.7 × 19.7 in)\u003c\/li\u003e\n\u003cli\u003eWeight: 0.6 kg (1.3 lb)\u003c\/li\u003e\n\u003cli\u003eCare: Machine wash cold, air dry\u003c\/li\u003e\n\u003cli\u003eSuitable for: All dog breeds and sizes\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003eWhat's Included\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e1 × CalmPetly Snuffle Mat\u003c\/li\u003e\n\u003cli\u003e1 × Quick-start guide with enrichment tips\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003eAlways supervise your dog during first use. Replace if fleece strips become loose or damaged.\u003c\/em\u003e\u003c\/p\u003e","brand":"CalmPetly","offers":[{"title":"Default Title","offer_id":47356250685524,"sku":"CLP-SNF-001","price":34.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/4656\/4948\/files\/snuffle-mat-primary-warm-product-2026.png?v=1790682300"},{"product_id":"freeze-lick-enrichment-kit","title":"CalmPetly Freeze \u0026 Lick Kit — Enrichment Bundle with Mat, Mold, Scraper \u0026 Recipe Cards","description":"\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eENDLESS LICKING, CHANNELED\u003c\/strong\u003e — Dogs lick when anxious, bored, or overstimulated. Instead of licking their paws raw, they lick this. 15–30 minutes of focused calm — no training required.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFULL KIT, NOT JUST A MAT\u003c\/strong\u003e — Includes everything you need: 1 silicone lick mat with suction base, 1 dog-bone silicone freezer mold, 1 silicone scraper\/spatula, and 8 starter recipe cards. No buying extra pieces later.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFREEZE FOR EXTRA CALM\u003c\/strong\u003e — Spread wet food, yogurt, or peanut butter, pop it in the freezer, and serve. Frozen texture extends licking time and soothes teething puppies. The mold makes perfect portioned inserts.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSTAYS PUT. CLEANS EASY.\u003c\/strong\u003e — Suction base grips any smooth floor or crate tray. No sliding. No flipping. Toss everything in the dishwasher when done.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eQR RECIPE COMMUNITY\u003c\/strong\u003e — Scan the included card to join our private CalmPetly Recipe Club. New freeze-and-lick recipes every week. Behavior support meets meal prep — and it's free with your kit.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWhy do dogs lick — and what helps redirect it?\u003c\/h2\u003e\n\n\u003cp\u003eLicking releases endorphins. It's how dogs self-soothe. The problem is when \"self-soothe\" means licking their paws raw, your furniture, or the same spot on the floor for an hour.\u003c\/p\u003e\n\n\u003cp\u003eVeterinarians and behaviorists often suggest redirecting compulsive licking to an appropriate surface as a first step before exploring medical causes. That's exactly what the Freeze \u0026amp; Lick Kit is designed to support.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eIf your dog's licking is persistent, causes skin irritation, or appears suddenly, please consult your veterinarian to rule out underlying medical or anxiety-related conditions.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3\u003eWhat's in the box\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e1 × Silicone lick mat with suction base (8.5 × 8.5 inches)\u003c\/li\u003e\n  \u003cli\u003e1 × Dog-bone silicone freezer mold (9 cavities)\u003c\/li\u003e\n  \u003cli\u003e1 × Silicone scraper \/ spatula\u003c\/li\u003e\n  \u003cli\u003e8 × Starter recipe cards (peanut butter, pumpkin, yogurt blends, and more)\u003c\/li\u003e\n  \u003cli\u003e1 × QR code card — join the CalmPetly Recipe Club\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWorks for:\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eRedirecting anxiety licking and paw chewing\u003c\/li\u003e\n  \u003cli\u003ePuppy teething comfort\u003c\/li\u003e\n  \u003cli\u003eCrate-time calm and distraction\u003c\/li\u003e\n  \u003cli\u003eSlowing down fast eaters\u003c\/li\u003e\n  \u003cli\u003ePost-surgery recovery distraction\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow CalmPetly compares\u003c\/h3\u003e\n\u003ctable\u003e\n  \u003cthead\u003e\n    \u003ctr\u003e\n\u003cth\u003e\u003c\/th\u003e\n\u003cth\u003eFreeze \u0026amp; Lick Kit\u003c\/th\u003e\n\u003cth\u003eBasic lick mats\u003c\/th\u003e\n\u003c\/tr\u003e\n  \u003c\/thead\u003e\n  \u003ctbody\u003e\n    \u003ctr\u003e\n\u003ctd\u003eWhat you get\u003c\/td\u003e\n\u003ctd\u003e✅ Full kit — mat + mold + scraper + recipes\u003c\/td\u003e\n\u003ctd\u003e⚠️ Just a mat\u003c\/td\u003e\n\u003c\/tr\u003e\n    \u003ctr\u003e\n\u003ctd\u003eFreezer mold included\u003c\/td\u003e\n\u003ctd\u003e✅ Yes — 9-cavity bone mold\u003c\/td\u003e\n\u003ctd\u003e❌ No\u003c\/td\u003e\n\u003c\/tr\u003e\n    \u003ctr\u003e\n\u003ctd\u003eRecipe support\u003c\/td\u003e\n\u003ctd\u003e✅ 8 starter cards + weekly community recipes\u003c\/td\u003e\n\u003ctd\u003e❌ None\u003c\/td\u003e\n\u003c\/tr\u003e\n    \u003ctr\u003e\n\u003ctd\u003eDishwasher safe\u003c\/td\u003e\n\u003ctd\u003e✅ All components\u003c\/td\u003e\n\u003ctd\u003e⚠️ Varies\u003c\/td\u003e\n\u003c\/tr\u003e\n    \u003ctr\u003e\n\u003ctd\u003ePrice\u003c\/td\u003e\n\u003ctd\u003e$39 (complete kit)\u003c\/td\u003e\n\u003ctd\u003e$9–20 (mat only)\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003c\/tbody\u003e\n\u003c\/table\u003e\n\n\u003ch3\u003eSpecs\u003c\/h3\u003e\n\u003ctable\u003e\n  \u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eLick mat\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eFood-grade silicone, 8.5 × 8.5\", suction base\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eFreezer mold\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eFood-grade silicone, 9 bone-shaped cavities\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eScraper\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eSilicone, heat-resistant\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eRecipe cards\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e8 starter recipes, waterproof card stock\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eCare\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eDishwasher safe — top rack\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\n\u003ch3\u003eOur promise\u003c\/h3\u003e\n\u003cp\u003e30-day return policy. If the Freeze \u0026amp; Lick Kit doesn't help redirect your dog's licking behavior, send it back — full refund.\u003c\/p\u003e","brand":"CalmPetly","offers":[{"title":"Default Title","offer_id":47477176369236,"sku":"CLP-FZL-001","price":38.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/4656\/4948\/files\/freeze-lick-primary-warm-product-2026.png?v=1790682317"}],"url":"https:\/\/calmpetly.com\/collections\/licking-calm.oembed","provider":"CalmPetly","version":"1.0","type":"link"}